Mosaic, the nation's largest provider of home solar loans, and Wave Solar, a leading marketing software company that delivers innovative and low-cost customer acquisition for solar installers, have established a new partnership to provide Mosaic clients access to Wave Solar’s lead generation and qualification software. In conjunction with the partnership, Mosaic made an equity investment in Wave Solar to help build and launch a platform that reduces the cost of finding and qualifying homeowners for financing.
By combining Mosaic’s leading home solar loan platform with Wave Solar’s innovative marketing technology, the partnership will improve the solar customer acquisition experience and increase competitiveness and profitability for installers.
“Mosaic empowers its partners with its category-defining lending technology platform, and our partnership with Wave Solar will provide our clients access to a powerful and cost-effective flow of customer leads, effectively reducing their cost of customer acquisition by over 50%,” said James Robinson, Vice President of Marketing at Mosaic.
“We're excited for the opportunity to have Mosaic as an investor and partner to build the top software platform for customer acquisition in the industry,” said Colin James Walsh, CEO of Wave Solar. “By reducing soft costs, we can help to accelerate deal flow and increase profitability for Mosaic’s installer partners.”
Wave Solar was formed as a SunShot Initiative collaboration between Mosaic Executive Colin James Walsh and Wade Hobb of Between Ads. Wave Solar beat DOE targets by generating hundreds of signed residential solar contracts at or below $1500 per installation, and in April it was spun off into an independent company serving some of the largest residential solar installers in the United States.
Date: Jul 19, 2016